The Charming Taste of Europe, along with the Wines of Abruzzo, brings the best of European wine to Canada.
We are all familiar with Europe’s effortless charm. With The Charming Taste of Europe, a special campaign by the European Union, one can experience the best of Europe’s agricultural products in Canada and the United States.
These include specialties, in terms of beauty, culture, history, art, tradition and distinctive flavours, such as fresh Greek kiwis and Italian and French wines.
Marking a commitment to local heritage and culture, they have partnered with three organizations, namely the Consortium for the Protection of Wines of Abruzzo, the Association of Imathia’s Agricultural Cooperatives (ASIAC), and the Union of Late Harvest Wines of Bordeaux.
American intellectual and author Clifton Fadiman once said, “A bottle of wine begs to be shared; I have never met a miserly wine lover.” With Abruzzo wines, Canada can experience the relaxing summertime joy of spending time together.
Some of the wines include Trebbiano d’Abruzzo DOC, with a crisp, well-balanced personality. It often goes well with light summer fare, including salads, shellfish, grilled fish and fresh pasta.
There is also Cerasuolo d’Abruzzo DOC, Italy’s first denomination devoted solely to rosé wines. It complements charcuterie boards, grilled vegetables, seafood appetizers and roast chicken, with its vivid freshness.
In case you’re planning backyard gatherings with grilled meats and aged cheeses, Montepulciano d’Abruzzo DOC is the best choice with its subtle tannins and structure. There is also Pecorino’s vibrant acidity and fragrant intensity, complementing grilled seafood, vegetable-forward dishes and fresh cheeses.
In collaboration with these producer organizations, The Charming Taste of Europe is aiming to raise awareness of the benefits and quality standards of certain European wines and fresh fruits.
This campaign is not only allowing European producers to reach the North American market but also, maybe more importantly, is providing a platform for them to represent their culture and heritage in new settings.
