The prominent watch jewelry brand de GRISOGONO was host to the Crazy Chic event on May 18, 2010. As one of the most popular affairs of the Cannes Film Festival, this soiree granted stars exclusive access to de GRISOGONO founder Fawaz Gruosi’s latest designs, as well as entertainment by international artist Cheryl Cole. www.degrisogono.com

Photos: Giorgio Veroni and socialite Tamara Beckwith; Naomi Campbell and Vladimir Doronin; Producer Lawrence Bender and actress Meg Ryan; Singer Cheryl Cole and founder of de GRISOGONO, Fawaz Gruosi; Model Jessica Sow and former road racing cyclist Richard Virenque; Singer-songwriter and record producer Lionel Richie; Model Andrés Velencoso.